Is the Google Sandbox Effect
In the age of fair competition you may find it hard to believe
that a search engine may hinder the appearance of a new website. This is what is currently
believed to be happening on more web servers today. Some programmers have viewed Google as
uncomfortable to rank newer websites until they have proven their viability to exist for
more than a period of x months. Thus the term Sandbox Effect
applies to the idea that all new websites have their ratings placed in a holding tank
until such time is deemed appropriate before a ranking can commence.
However the website is not hindered as much as the links that are reciprocated from other
users. Newer links that are created are put on a probationary status until
again they pickup in rank from other matured sites or placed directly by an ad campaign.
The idea behind the hindrance is to prevent a fast ranking to occur on a new website. The
usual holding period seems to be between 90 and 120 days before a site would start
obtaining rank from reciprocal or back linking.
Some advice has been given to have companies you are going to reciprocate back add your
link first to the website. This may help grandfather your site in, thus reducing the
waiting time associated with new websites. People have noticed a 0 page rank
when first signing up and receiving a bolstering 7 page ranking after 4 months. Why the
delay? The fact is, that if people realized how easy it would be to get a high ranking,
would that take away the credibility of the engine. It depends on whom you ask, but it
does seem to be happening frequently to newer subscribers. Do not discontinue back
linking, your rank will eventually appear.
About the Author
Jakob Jelling is the founder of http://www.sitetube.com . Visit his website for the
latest on planning, building, promoting and maintaining websites.
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